Archive for April 2018

Techno-Files: How Marketers Use Ampsy to Increase Event Success

For the 2017 Abu Dhabi International Hunting and Equestrian Exhibition (ADIHEX), show organizer UAE Informa Middle East Ltd. wanted to collect and analyze attendees’ attitudes regarding the event on the fly. To accomplish that, it chose to use a form of geofencing that would corral the data it wanted virtually the moment it was generated.…

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5 Hacks to Improve Your Small Business Online Presence

75% of consumers expect a consistent experience across all platforms, both in-person and online. This is especially difficult for small businesses who have limited time, resources and money to put towards creating a robust online presence to match their unique in-store experience. Unfortunately, small businesses that ignore the importance of establishing an online presence will…

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Street Fight Daily: Location Based Marketing Association [Podcast]

LBMA Podcast: Alexa, Urgent.ly, Uber (Street Fight) This Week in Location Based Marketing is a weekly video podcast from the Location Based Marketing Association with Asif Khan & Aubriana Lopez. On the show this week: Digital Locations + Ampsy, Fullscreen Digital, Puig, Kedy AR, Diageo goes Alexa. Listen to the full podcast on Street Fight…

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Red Bull Culture Clash: Not Your Average Battle [Case Study]

The goal: The best of the best. After the success of the custom dashboard for Red Bull Flugtag, Red Bull approached Ampsy to create another custom solution to engage on-site fans using social media. Culture Clash is comprised of four stages, each representing a different genres of live music. The clash is about which crew…

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