July 12th, 2016

Petco Park - San Diego, CA

0.2086 positive sentiment polarity on mixed sentiment distributions between -1 and +1 polarity

24.4M

Total Social Reach

67.1M

Total Social Impressions

Key Insights

2,965 fans shared 4,464 location-enabled posts.

Average # of posts per fan: 1.51

Average # of followers per fan: 8,232

Average # of impressions per fan: 22,633

Media Breakdown

Instagram
86.11%

Twitter
13.82%

Foursquare
0.07%

Top Influencers

Posts x Follower Reach

ESPN
Impressions: 21.6M

posts

5.4M Followers

Red Sox
Impressions: 8.9M

posts

809K Followers

Dodgers
Impressions: 6.1M

posts

1.2M Followers

Padres
Impressions: 2.8M

posts

236K Followers

Bella Falconi
Impressions: 2.5M

post

2.5M Followers

Top Brand Influencers

Posts x Follower Reach

Stone Brewing
Impressions: 480K

posts

240K Followers

Under Armour Baseball
Impressions: 352K

post

352K Followers

Twitch
Impressions: 250K

post

250K Followers

San Diego Magazine
Impressions: 204K

posts

68K Followers

Stand Up To Cancer
Impressions: 188K

posts

62.7K Followers

Top Fan Influencers

Posts x Follower Reach

Juan Rios
Impressions: 1.9M

posts

137K Followers

Bolivar Valera
Impressions: 1.6M

posts

546K Followers

Terry Crews
Impressions: 1M

post

1M Followers

Mabelynn Capeluj
Impressions: 814K

posts

407K Followers

Karen Yapoort
Impressions: 785K

post

785K Followers

Most Active Fans

Total Number of Posts

Matt Gleason

posts

Juan Rios

posts

Luis Sanchez

posts

Juan Rios

posts

Martin Garcia

posts

Top Player Mentions

% of Top 5 Player Total Mentions (Starters)

%

Wil Myers

%

Eric Hosmer

%

Mike Trout

%

David Ortiz

%

Johnny Cueto

Popular Game Hashtags

% of posts with specific hashtag mention

%

#ASG

mentions
%

#MLB

mentions
%

#AllStarGame

mentions
%

#PetcoPark

mentions
%

#Padres

mentions
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