Archive for October 2016

Social media strategy is now an integral part of event production. Whether that event is a trade show, conference, festival, or fund-raiser, hosts and sponsors know that it’s important to understand what is being said and shared by attendees on social networks. The typical way planners monitor these conversations is by creating, promoting, and tracking…

Social content and capture company Ampsy recently announced its strategic partnership with bluemedia, a Tempe business that creates stunning signs for some of the world’s largest events. Ampsy is best known for its ability to place a geo-fence around an area, then analyze social content shared within that space. This allows brands to measure the level of conversation…